How to keep a unified visual identity across social media

You have a full visual identity but your page still looks scattered? The problem is not the identity — it is the application.

• Use the same colours and font in every post template, whatever the content type.
• Build ready-made templates for recurring content types to make consistency easy.
• Fix the logo or mark placement in every design.

Your visual identity should show up in every post, not just in the logo.